Source-led · Planning draft

ListYourGame — Marketing Pack

A directory of indie and small-team games, browsed by lineage, art style, and genre.

Checked 2026-11-06 against this repository and the public pages on listyourgame.com. Copy is draft until someone here approves it. Logos and screenshots below are files. Banners, a profile avatar, the launch video, and clips are missing. This is not a ready-to-use media library.

Original file — ready
Logo, badge, and screenshot PNGs/SVGs linked below.
Generated on request
OG card from /og. No static master in the repo.
Draft copy
English and Chinese text on this page.
Missing
Banners, avatar, email header, video, clips.

English Copy

Character counts are Unicode code points, including spaces and line breaks. Status: draft copy.

Product name

ListYourGame

Tagline

Find your next indie game by lineage, art style, and genre.

Site slogan and default meta description. 59 characters.

Homepage headline

Find your next indie obsession by lineage, art style, and genre.

Visible h1 on the homepage. 64 characters. Subline: Browse new releases by how they play and how they look. Open a Steam page when something fits.

Positioning

ListYourGame is where players sort indie and small-team games by lineage, art style, and genre, and where those teams submit a game. The submit page describes listing as free. Written features and labeled placements are a separate media kit with printed rates.

Description · target 120–140

ListYourGame is a directory of indie and small-team games. Browse by lineage, art style, and genre, then open Steam when one fits.

130 characters. Target 120–140. Inside the range.

Description · target 200–250

ListYourGame is a directory of games from indie developers and small teams. Browse by lineage, art style, and genre, or use Shuffle, then open Steam when a game fits. Studios submit a Steam page or their site. Listing is described as free.

239 characters. Target 200–250. Inside the range.

Description · target 350–500

ListYourGame is a directory for indie developers and small teams. Players use shelves for lineage, art style, and genre, a game list, and Shuffle. A game page links to Steam or the studio site and adds utm_source=listyourgame. Studios submit a store page or homepage. The submit page says listing is free, with five free slots a day, and large-publisher games are not listed. A media kit, badge, deals page, blog, and newsletter sit beside the directory.

454 characters. Target 350–500. Inside the range.

Description · target 600–900

ListYourGame is the directory at listyourgame.com for indie developers and small teams. The homepage says to find the next indie game by lineage, art style, and genre, and to open Steam when something fits. Players browse shelves, the game list, art-style pages, and Shuffle. A published game has its own page. The store or site button adds utm_source=listyourgame. Studios submit a Steam store page or an official site. Signed-out visitors see a sign-in gate for a free account or Google. The submit page says listing is free, five free slots open each day, and a listing that meets the rules goes live on its own. Large-publisher games are not listed. The media kit is separate and prints one-time USD rates, including $59.99 for an English feature and $89.99 for English plus Chinese. The badge page and the submit page disagree on review time, so this pack states none.

876 characters. Target 600–900. Inside the range.

Description · target 1,000–1,200

ListYourGame is the directory at listyourgame.com. The homepage says to find the next indie game by lineage, art style, and genre, and to open Steam when something fits. About the product, it is for indie developers and small teams. Players browse shelves, the game list at /list, art-style pages, and Shuffle, which moves through screenshots. A published game has its own page. The outbound button adds utm_source=listyourgame so the studio can see the visit. Studios start at /submit. Signed-out visitors get a sign-in gate for a free account or Google. The form takes a Steam store page or an official site, and Steam pages are read directly. On that page, listing is free, five free slots open each day, and a listing that meets the rules goes live on its own. Large-publisher games are not listed. The media kit is separate. Its page prints one-time rates: $59.99 English feature, $89.99 English and Chinese, $19.99 labeled sponsor card, $29.99 for 30 days in Featured Games, $89.99 launch bundle, $99.99 bilingual launch bundle. The badge page's review times do not match the submit page, so no single review duration is stated here. Contact is [email protected].

1179 characters. Target 1,000–1,200. Inside the range.

Feature Highlights

  • Shelves for genre, play pattern, platform, and art style, plus a searchable game list.
  • Shuffle swaps through screenshots: pass, stay for another shot, or save. The page says so.
  • A published game gets a page. The store or site button adds utm_source=listyourgame.
  • Submit starts from a Steam store page or an official site. Steam pages are read directly. Large-publisher games are not listed.
  • Signed-out /submit is a gate: free account, Google, or email sign-in.
  • A listing badge ships as two SVGs, dark and light, 228×54.
  • The media kit is a separate paid feature with the USD rates printed on /media-kit.
  • A deals route, a blog, and a newsletter are public.

Value Props

  • Players can look by how a game plays and how it looks, then leave for Steam from the listing.
  • The about page says a developer can submit a game without a paid launch platform.
  • The submit page says listing is free and that five free slots open each day.
  • The outbound link is tagged, so a studio can see the visit in its own analytics. That is the submit page's wording.
  • Editorial features are bought separately. The media kit says it does not sell rankings or invent player counts, and that paid placements are labeled.

Popular Use Cases

  • A player opens a shelf such as indie horror, a lineage such as survivors-like, or Shuffle, and follows a game through to Steam.
  • An indie or small team signs in and submits a Steam page or homepage.
  • A studio orders a written game feature from the media kit. That purchase is not the listing.

How it works

  1. Players browse the homepage, a shelf, /list, /artstyle, or /shuffle, then open a game page and its store or site button.
  2. Studios open /submit. On 2026-11-06, a logged-out visit stopped at "Sign in to submit."
  3. After sign-in, the form takes a Steam store page or official site, then details, media, and studio fields. The page says a listing that meets the rules goes live on its own, with five free slots a day.
  4. The badge page instead says the standard queue is about 7 days, and that the badge moves review to 1–2 days with no listing fee. Those two pages disagree. Do not quote one clock.
  5. The register page says a referral earns 30% when that person buys a media kit. The submit page says the same about its affiliate link.
  6. Media-kit checkout is a form on /media-kit. Its copy says checkout opens with the total. This pack did not place an order, so it does not say the charge succeeded.

Brand Assets

Files that are in this repo, plus screenshots taken on 2026-11-06. Game artwork inside a listing stays that studio's. Do not crop it out and reuse it as a ListYourGame illustration.

Logo

ListYourGame wordmark

Wordmark · Original file — ready

PNG, 570×127, black background in the file. Used in the dark header.

https://listyourgame.com/logo-wordmark.png

No separate light-background wordmark file. The light header draws the square mark plus the name in CSS.

ListYourGame mark

Mark · Original file — ready

PNG, 512×512. Header icon, favicon source family. Do not redraw it.

https://listyourgame.com/logo.png

Listing badge

OG / social card

Generated ListYourGame social card
Generated on request, 1200×630 PNG. The repo has no stored OG master. The route is the file: https://listyourgame.com/og?title=ListYourGame&subtitle=Find%20your%20next%20indie%20game%20by%20lineage%2C%20art%20style%2C%20and%20genre.

Missing stills

Missing

Profile avatar

Next file: 400×400 PNG (tpl-profile-avatar). Center the existing 512×512 mark; do not redraw it.

No 400×400 avatar file. logo.png is the mark, not this crop.

Missing

X banner

Next file: 2048×900 PNG (tpl-x-banner).

No X banner file. The only X link is @chainepic, so do not invent an @listyourgame header.

Missing

YouTube banner

Next file: 2048×1152 PNG (tpl-youtube-banner).

No YouTube channel, and no banner file.

Missing

LinkedIn banner

Next file: 2048×400 PNG (tpl-linkedin-banner).

No LinkedIn page, and no banner file.

Missing

Marketing banner

Next file: 1270×760 PNG (tpl-banner).

No campaign banner file. Do not fill it with a user count or a review-time claim.

Missing

Email header

Next file: 1200×400 PNG.

The size kit has no email-header template. This is the practical next export, not a stored file.

Missing

Launch video cover

Next file: 1920×1080 PNG (tpl-video-cover).

No poster file. The script is in Launch Video. A poster is not the video.

Website screenshots

Headless Chrome, 1440×900, logged out, cookie bar closed or not showing, 2026-11-06. /pricing and /zh were 404. /tools redirected home, so those routes were not shot as if they existed.

Homepage, https://listyourgame.com/, captured 2026-11-06

Homepage

Logged out, 1440×900. The cookie bar was not on screen.

Original file: https://listyourgame.com/brandpack/screenshots/home.png

Page: https://listyourgame.com/. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Game list, https://listyourgame.com/list, captured 2026-11-06

Game list

Directory. The total on this crop is that day's list. It is not reused in the descriptions.

Original file: https://listyourgame.com/brandpack/screenshots/directory-list.png

Page: https://listyourgame.com/list. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Genre shelf, https://listyourgame.com/games/indie-horror, captured 2026-11-06

Genre shelf

A public shelf page.

Original file: https://listyourgame.com/brandpack/screenshots/directory-indie-horror.png

Page: https://listyourgame.com/games/indie-horror. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Game page, https://listyourgame.com/game/midnight-horde, captured 2026-11-06

Game page

A published listing. Artwork in the page belongs to that game's studio.

Original file: https://listyourgame.com/brandpack/screenshots/product-midnight-horde.png

Page: https://listyourgame.com/game/midnight-horde. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Submit, signed out, https://listyourgame.com/submit, captured 2026-11-06

Submit, signed out

Without an account this URL is a sign-in gate. The form behind it was not captured.

Original file: https://listyourgame.com/brandpack/screenshots/submit-signed-out.png

Page: https://listyourgame.com/submit. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Register, https://listyourgame.com/register, captured 2026-11-06

Register

Account creation. The cookie bar was closed before the shot.

Original file: https://listyourgame.com/brandpack/screenshots/register.png

Page: https://listyourgame.com/register. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Media kit, https://listyourgame.com/media-kit, captured 2026-11-06

Media kit

There is no /pricing page. This is the public rates page. Dollar amounts are below this crop.

Original file: https://listyourgame.com/brandpack/screenshots/rates-media-kit.png

Page: https://listyourgame.com/media-kit. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Media kit rates, https://listyourgame.com/media-kit, captured 2026-11-06

Media kit rates

Same URL, scrolled to One-time rates, still 1440×900.

Original file: https://listyourgame.com/brandpack/screenshots/rates-media-kit-prices.png

Page: https://listyourgame.com/media-kit. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Shuffle, https://listyourgame.com/shuffle, captured 2026-11-06

Shuffle

There is no /tools page. /tools redirects to the homepage. Shuffle is the interactive browse tool.

Original file: https://listyourgame.com/brandpack/screenshots/tool-shuffle.png

Page: https://listyourgame.com/shuffle. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

About, https://listyourgame.com/about, captured 2026-11-06

About

Public about page.

Original file: https://listyourgame.com/brandpack/screenshots/about.png

Page: https://listyourgame.com/about. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Blog, https://listyourgame.com/blog, captured 2026-11-06

Blog

Blog index.

Original file: https://listyourgame.com/brandpack/screenshots/blog.png

Page: https://listyourgame.com/blog. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Listing badge page, https://listyourgame.com/badge, captured 2026-11-06

Listing badge page

This page states a review clock that the submit page does not.

Original file: https://listyourgame.com/brandpack/screenshots/badge.png

Page: https://listyourgame.com/badge. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Art styles, https://listyourgame.com/artstyle, captured 2026-11-06

Art styles

Public art-style guide.

Original file: https://listyourgame.com/brandpack/screenshots/artstyle.png

Page: https://listyourgame.com/artstyle. PNG, 1440×900, logged out, 2026-11-06. First-party capture of this site.

Launch Video

Missing

No MP4 or MOV is in the repo, and none is embedded. The block below is a 30-second, 16:9 script and storyboard. It is not a player and not a finished video.

Format: 1920×1080, 16:9, 30 seconds. Frame rate not chosen.
Audio: voiceover to be recorded. No music file. Captions not produced.
Cover: missing, 1920×1080. End card uses logo-wordmark.png and listyourgame.com.
Chinese subtitles: missing. See 中文素材.
TimeOn screenVoiceoverSource
0:00–0:04ListYourGameListYourGame is a directory for indie and small-team games.Supplied logo-wordmark.png on #262626. Motion-design.
0:04–0:09Lineage, art style, genreFind one by how it plays, how it looks, and its genre.Capture-required. Homepage, the shot already in this pack.
0:09–0:14Open SteamShelves group the new releases. Open Steam when a game fits.Capture-required. A real shelf, not a fake UI.
0:14–0:19Pass or saveShuffle is a stack of screenshots. Pass, or save.Capture-required. /shuffle.
0:19–0:25Listing is freeStudios submit a Steam page or their own site. The submit page says listing is free.Capture-required. The signed-out gate. Do not show a review-day number.
0:25–0:30listyourgame.comThe game page tags the store link. Browse at listyourgame.com.Supplied wordmark. End card.

Next action: record the voiceover, cut the six captures, export a 1920×1080 H.264 MP4, then replace this card with the file. Until that file exists, status stays missing.

Video Clips Assets

No clip files. Each row stays missing.

Missing

Logo motion

Next file: 3 seconds, 1920×1080, from logo-wordmark.png.

Motion-design only after the logo file. No MOV in the repo.

Missing

Shelf browse

Next file: About 8 seconds, 1920×1080.

Capture-required from a real shelf. Depends on the launch-video edit.

Missing

Shuffle pass / save

Next file: About 8 seconds, 1920×1080.

Capture-required from /shuffle. No screen recording is stored.

Missing

Submit gate

Next file: About 8 seconds, 1920×1080.

Capture-required from signed-out /submit. Do not imply the form is public without an account.

Missing

Vertical cutdown

Next file: 1080×1920, under 15 seconds.

Blocked on the 16:9 master, which is itself missing.

The Creative Rule

Voice on the site is short and concrete. The homepage talks to a player. Submit and About talk to an indie developer or a small team. The play-formula field says no praise. Do not add hype, a ranking, or a player count the pages do not print.

Use logo-wordmark.png on dark backgrounds and logo.png as the mark. Do not redraw, recolor, or stretch them. Clear space is the padding already in those files. The listing badges are the 228×54 SVGs only. /mark.svg is not an approved variant.

You can say it is a directory, that players browse by lineage, art style, and genre, that Shuffle uses screenshots, that the outbound button adds utm_source=listyourgame, that the submit page says listing is free with five slots a day, that large-publisher games are not listed, and that the media kit prices are the ones printed on that page.

Recheck before repeating: any review duration, whether a media-kit payment actually opens Stripe, the referral 30% line, and anything about a ListYourGame social account. The footer X account is @chainepic.

Platform Template References

Fill-in templates. LinkedIn, YouTube, Threads, Instagram, TikTok, and Facebook are not created. The footer X link is @chainepic, so this is not a post that already exists. Replace [company] before anyone publishes it.

X / Threads · fill-in template

[company] lists indie and small-team games by lineage, art style, and genre. Browse the directory, or submit a Steam page. The submit page says listing is free. https://listyourgame.com

Pairs with a homepage or shelf screenshot. No X or Threads account to attach it to.

LinkedIn / YouTube description · fill-in template

About [company] [company] is a directory of games from indie developers and small teams. Players browse by how a game plays and how it looks, then open Steam from the listing. Studios submit a store page or their site. The submit page says listing is free. Written game features are a separate media kit, with rates printed at https://listyourgame.com/media-kit. https://listyourgame.com [email protected]

Not a published description. There is no LinkedIn or YouTube channel to paste it into.

Workflow Ideas

  1. Player shelf note.Use the tagline and one fresh screenshot of a real shelf or the homepage. Depends on copy-desc-120 and a file in /brandpack/screenshots/. Do not lift a studio's key art out of the listing.
  2. Studio submit note. Use the signed-out submit screenshot and the free-listing lines from the submit page. If the badge is mentioned, attach listed.svg or listed-light.svg. Depends on those files. Leave review time out until the submit page and the badge page match.
  3. Media-kit note. Use the rates screenshot and the USD lines printed on /media-kit. Depends on rates-media-kit-prices.png. This is not a listing upsell, and it does not use a price the submit page does not show.

Accuracy Guardrails

  • Do not invent users, revenue, funding, press quotes, awards, or partners beyond the footer links labeled Partners.
  • Do not invent Facebook, LinkedIn, YouTube, Instagram, Threads, TikTok, Discord, or an @listyourgame account.
  • Do not state one review duration. The submit page says five free slots a day and that a fitting listing goes live on its own. The badge page says about 7 days, or 1–2 days with the badge. Server code also contains a 15-day queue constant that the public pages do not print. Leave it off the page.
  • Do not advertise a listing price. The submit page says listing is free and that there is nothing to pay. A $9.99 instant-listing amount exists in server code and is not on that page.
  • Media-kit prices you may quote are the ones visible on /media-kit on 2026-11-06: $59.99, $89.99, $19.99, $29.99, launch bundle $89.99, bilingual launch $99.99. All one-time USD.
  • Do not say media-kit checkout succeeded. The form is on the page. No order was placed for this pack.
  • Do not present the script, storyboard, or a missing card as a video.
  • Directory totals change. The list screenshot is evidence of that URL on 2026-11-06, not a permanent count.
  • Chinese UI copy exists in the repo and is not what the public pages render. See 中文素材.

Sources, all opened or read on 2026-11-06: homepage, /list, /games/indie-horror, /game/midnight-horde, /submit, /register, /media-kit, /shuffle, /about, /blog, /badge, /artstyle, /privacy, /terms; footer; src/app/i18n.ts; src/app/submit/page.tsx; src/components/MediaKit.tsx; src/lib/mediaKit.ts; src/lib/share-metadata.ts; public logo, favicon, and badge files. /pricing and /zh were 404. /tools redirected to /.

中文 copy

按公开页的意思重写。不是英文五档描述的对表翻译。状态:草稿。

产品名。 ListYourGame。公开页没有另起中文产品名。

一句话。 按玩法、画面和题材找下一款独立游戏,对上了就去 Steam。

定位。 这是玩家用来挑独立游戏和小团队作品的目录,也是这些团队提交游戏的地方。提交页写的是收录不收费。人工写的深度稿和标明赞助的版位在媒体合作页单独标价,不是收录本身的价格。

首页让人按玩法血统、画风和题材往下找,看新作怎么玩、长什么样,合适再打开 Steam。旁边有货架、游戏名单、画风页,还有 Shuffle:一叠截图,划掉、再看一张,或者留下。游戏上线后有自己的页面,商店或官网按钮会带上 utm_source=listyourgame,工作室能在自己的统计里看到这次访问。

工作室从 Steam 商店页或官网交进来。未登录打开提交页,看到的是登录门:免费账号、Google,或邮箱。提交页写明每天 5 个免费名额,符合规则的会自己上线,大型发行商的作品不收。徽章页另写了一套时间:普通队列大约 7 天,首页放上徽章则 1 到 2 天,仍然不收费。两页对不上,所以这里不给一个审核天数。

媒体合作是另一件事。页面上的一次性美元价格是:英文深度稿 $59.99,中英各写一版 $89.99,文内赞助卡 $19.99,首页精选 30 天 $29.99,Launch coverage $89.99,Bilingual launch $99.99。注册页写着,你推荐的人买了媒体合作,你拿 30%。联系邮箱是 [email protected]。页脚的 X 是 @chainepic,不是本站自己的号。

能直接说的点

  • 给玩家按玩法、画风、题材找游戏,也可以把人送到 Steam。
  • 给独立开发者和小团队一个目录页。关于页写的是不必走付费上线平台。
  • 提交页写收录免费、每天 5 个名额。
  • 外链带统计参数。媒体合作的价格以该页印刷的数字为准,付费位置会标明赞助。

别人会拿它干什么

  • 玩家从恐怖、幸存者类这类货架,或从 Shuffle,点进一款游戏再去 Steam。
  • 小团队登录后提交 Steam 页或官网。
  • 工作室另买一篇人写的游戏稿。那不是收录费。

实际怎么走

  1. 玩家从首页、货架、名单、画风或 Shuffle 进游戏页,再点商店或官网。
  2. 2026-11-06 未登录打开 /submit,停在 “Sign in to submit”。
  3. 登录后表单要 Steam 页或官网。页面说符合规则会自己上线。
  4. 徽章页的 7 天和 1–2 天不要和上一句拼成同一条承诺。
  5. 媒体合作页有结账表。这份资料没有真下单,所以不说付款已经走通。

不要写用户数、融资、媒体评价、不存在的社交账号,也不要写一个审核时长或收录价格。仓库里的中文句子目前没有挂到公开页上。

中文素材

公开页没有中文界面可以截。/zh 是 404。检查过的页面把语言写死成英文。页头没有语言开关。博客里的语言按钮组件没有挂上。所以没有中文首页、名单或关于页的截图,上面的英文截图也不能改标成中文界面。

仓库里有中文句子,例如首页的「按玩法血统、画风与题材,找到下一款对味的独立游戏」,以及关于页的中文介绍。它们现在不出现在这些公开页上。用之前先确认有人把语言开关真正接上。

Missing

中文界面截图

Next file: 语言开关或 /zh 上线后,再截首页、游戏名单、关于,1440×900,未登录,先关 cookie 条。

现在缺的是可切换的中文页,不是文案。

Missing

中文配音与字幕

Next file: 30 秒、16:9,与英文成片同一条时间线。成片本身也还没有。

口播可以按中文 copy 来念,不要逐句套英文表。文件未录。

Missing

中文封面与横幅

Next file: 与英文缺失项相同:头像 400×400,X 2048×900,YouTube 2048×1152,LinkedIn 2048×400,封面 1920×1080。

没有中文频道,也没有这些文件。

中文口播草稿,仍是 missing,不是成片:ListYourGame 收的是独立游戏和小团队的作品。按玩法、画面和题材来找,货架上是新作,对味就去 Steam。Shuffle 是一叠截图,划掉或者留下。工作室交 Steam 页或自己的网站。提交页写的是收录不收费。游戏页上的商店链接带了统计参数。去 listyourgame.com 看。